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Brand Building for Creative Start-Ups
Traditional advertising has long lost its allure. Consumers have not only developed a more sophisticated understanding of communications, but now expect relevant engagement in the right places and spaces.
Creative businesses have a great opportunity to understand the subtle changes and use them to their advantage. We'll discuss and assess self-initiated projects from creative industry practitioners and brands themselves. Discover why the 'telling, not selling' approach will get you noticed.
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